The New Language of Scent
Client:
NodOff
Agency: Bullish
Year: 2020-2021
Team
Creative Director: Poppy Li
Creative Designer: Cheryl Li
Creative Designer: Alaya Li
A contemporary aroma brand born in China, guided by the principles of rational beauty, architectural aesthetics, and philosophical thought. Rooted in a lifestyle that values intention and clarity, the brand explores new creative dimensions of aromatherapy — not just through scent, but through a multisensory experience that engages vision, touch, and smell. Each product is designed to spark inspiration and offer moments of spiritual resonance in everyday life.